Getting followers on Instagram is quite a big deal especially if your goal is to spread your brand, move more traffic towards your site, become famous, or even earn some money. But, growing your base of followers on Instagram may take some time.
Boost Your Instagram Profile
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Instagram For Sports Marketers And Organizations
It’s no doubt that Instagram has become one of the most used and preferred social media platforms in the world because of its many benefits. Which is why may individuals and businesses in different trades and industries make use of this platform as part of their digital marketing plan.
In fact, sports marketers or sports organizations, even athletes have found Instagram to be a more effective platform for their social media marketing efforts because of the massive global users it has. And with a massive user, the wider your reach of audience will be.
So, as sports marketers, how can you maximize the use of Instagram? Consider the following:
- HAVE AN OBJECTIVE OR A GOAL. Prior to even diving into the platform, you need to be clear of your goals or objectives as well as to have a definite plan to reach your goal.
- DETERMINE THE “WANTS” OF YOUR AUDIENCE. A lot of brands, instead of marketing or promoting their brand directly, they make use of the platform to motivate or inspire or lead their audience to a more active and healthy way of life. To determine what kind of content your audience want see, follow them as well.
- CONNECT AND INTERACT WITH YOUR AUDIENCE. Many sports marketers or organizations only post their content on Instagram and tend to forget to make an effort to connect and interact with their audience. Like or comment on their post and connect with your audience.
- BE REGULAR AND CONSISTENT WITH YOUR POSTS. Many social media marketing experts advice to post 2 to 5 times a week to keep your audience engaged and informed. However, make certain you choose quality over quantity. It is best to post 2 quality photos in a week than 5 to 7 low-quality and irrelevant posts.